Tall People ERG?

Who Started Your ERG?

Honoring ERG Founders

It’s ERG Day 🎉 Let’s Celebrate You

My Biggest Announcement Yet...

The Strategic Shift: Building High-Impact ERGs Without the 'Commerce' Pillar

A comprehensive guide to refuting the traditional 4C model (specifically the Commerce pillar) and the rebranding to BRG

Addressing Popular Pushback...

You Don’t Scale Mess.

Reason #9 The Legal Risks of Treating ERG Leads Like Business Consultants

Reason #8: Let's Talk ✨ Political Risk ✨

Reasons 6 & 7: When ERG Programming Gets Desperate and Unethical

Reasons 4 & 5: ERG Leads Aren't Qualified or Interested

Reason #3: Not Everything Needs to Justify Itself in Revenue

Reason #2: We’ve Confused Cost Centers with Revenue Streams

What's The Cost of Not Being A Cost Center?

Enough with the 4Cs (especially Commerce). Enough with BRGs. Let’s Talk.

Let’s Talk.

How can ERGs improve member engagement outside of events?

What are the best practices for creating an effective ERG governance structure?

What are the most important metrics for measuring ERG program success?